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28 Fair Value Models: An Example

Low Fair Value Mean High Current Error No. of Std. Forecast Error Fair Value Revision Last Revision Days to Predict Model Power Actual Price Recommend

Dividend-Based Models 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 25 L Over Sell
   Constant Dividend Model 71.46 78.11 82.25 -4.35% -0.67 11.7% -3.05% 08/08/08 65 M Over Sell
   Constant Dividend Growth Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 75 H Over Hold
   Two-Stage Dividend Growth Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 25 L Under Strong Buy
   H Model 71.46 78.11 82.25 -7.65% -0.67 11.7% -3.05% 08/08/08 25 M Over Sell

Sales-Based Models 75.37 77.08 85.27 -7.65% -1.23 10.5% 6.07% 08/01/08 65 H Under Buy
   Franchise Factor Model 68.25 72.1 80.35 -4.33% -1.55 5.5% 9.99% 07/21/08 45 L Over Sell
   Sales Franchise Value Model 71.46 78.11 82.25 -4.33% -0.67 11.7% -3.05% 08/08/08 33 M Over Sell
   Franchise Value Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 23 H Over Strong Sell
   Price To Sales Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 44 L Over Strong Sell

Earnings-Based Models 71.46 78.11 82.25 -5.65% -0.67 11.7% -3.05% 08/08/08 15 M Over Sell
   PE Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 63 H Over Sell
   Growth Duration Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 42 L Under Strong Buy
   Graham & Dodd 71.46 78.11 82.25 -7.65% -0.67 11.7% -3.05% 08/08/08 11 M Under Buy
   PEG Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 24 H Under Buy
   Implied PE Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 45 L Under Strong Buy
   Normalized PE Model 71.46 78.11 82.25 -5.12% -0.67 11.7% -3.05% 08/08/08 23 M Over Sell
   Present Value of Growth Opportunity 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 25 H Over Sell
   Intrinsic PE Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 67 L Over Strong Sell
   Yardeni Model 71.46 78.11 82.25 -4.34% -0.67 11.7% -3.05% 08/08/08 64 M Over Sell

Book Value-Based Models 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 77 H Under Strong Buy
   Residual Income Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 34 L Under Buy
   Multi-Stage Residual Income Model 71.46 78.11 82.25 -4.76% -0.67 11.7% -3.05% 08/08/08 24 M Under Buy
   Price to Book Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 75 H Over Hold

Cash Flow-Based Models 71.46 78.11 82.25 -4.23% -0.67 11.7% -3.05% 08/08/08 11 M Over Sell
   Total Cash Flow Model 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 19 H Over Strong Sell
   Free Cash Flow Model 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 66 L Over Strong Sell
   Two-Stage Cash Flow Model 71.46 78.11 82.25 -4.99% -0.67 11.7% -3.05% 08/08/08 45 M Over Sell

Per Share Models 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 23 H Under Strong Buy
   Cash Per Share 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 23 L Over Hold
   Cash Flow Per Share 71.46 78.11 82.25 -12.9% -0.67 11.7% -3.05% 08/08/08 24 M Over Sell
   Book Value Per Share 75.37 77.08 85.27 -8.12% -1.23 10.5% 6.07% 08/01/08 65 H Over Hold
   Enterprise Value Per Share 68.25 72.1 80.35 -7.65% -1.55 5.5% 9.99% 07/21/08 35 L Under Buy

Analysts' Fair Values 71.46 78.11 82.25 -3.44% -0.67 11.7% -3.05% 08/08/08 43 M Over Sell

Fair Value Composite 75.37 77.08 85.27 -5.65% -1.23 10.5% 6.07% 08/01/08 12 H Over Sell